Remedy
Remedy is a melodic rock/metal band from Stockholm, Sweden, channelling the fire of classic ’80s rock through a modern, cinematic lens.
Our work together has developed across three connected phases, from defining the foundations of the band to building an expanding world around the music.
Deliverables
Strategy, Identity, Visual Direction, EPK Platform, Narrative & Content, Web Design & Development
Location
Stockholm, Sweden
Phase 1 - Define the World
Strategic Clarity & Brand Foundation
Strategic clarity and market positioning
Audience and industry alignment
Core messaging and narrative direction
Brand principles and emotional vocabulary
Visual identity and symbolic language
Long-term creative roadmap
Result: A clear strategic and creative foundation capable of guiding everything that followed.
Phase 2 - Bring the World to Life
Electronic Press Kit & Industry Presentation
EPK strategy, design and development
Artist biography and pitch language
Photography and video direction
AI-assisted visual creation
Press and recognition presentation
Custom calling cards and wax-sealed outreach
Result: A distinctive industry-facing experience that presented Remedy with clarity, confidence and intent.
Phase 3 - Open the World
The Remedy Website
Website strategy and content architecture
Responsive design and development
European tour promotion
Direct ticket pathways
Fan-focused navigation and calls to action
Interactive teaser for the forthcoming album
Result: The Remedy world opened to a wider audience, turning an industry platform into a living, fan-facing home for the band.
Three phases. One evolving world.
Clarity → Identity → Expression → Expansion
Strategic Clarity
We began by defining what Remedy should stand for, how the band should be understood and what needed to remain constant as the project grew.
Market positioning
Audience definition
Core brand principles
Creative direction
Messaging foundations
Long-term strategic roadmap
Result: One clear foundation connecting every phase, from identity and EPK to the complete Remedy website.
Brand Systems
From that clarity, we built the system that would hold Remedy’s identity together across every touchpoint.
Messaging hierarchy
Narrative principles
Emotional vocabulary
Symbolic motifs
Identity guidelines
Cross-platform consistency
Result: A coherent brand system with enough structure to remain recognisable and enough flexibility to keep evolving.
A strong brand system does not restrict growth. It gives growth direction.
Visual Systems
We translated the energy of Remedy’s music into a distinctive visual world: cinematic, restrained, powerful and unmistakably their own.
Art and creative direction
Tailored apparel and image direction
Photography and video guidance
Symbolic artefacts, sigils and wax seals
Original and AI-assisted imagery
EPK and digital experience design
Physical calling cards and industry presentation
Website design and interactive elements
Result: One visual language moving seamlessly between band, screen, print, performance and physical experience.
Narrative & Content
The narrative needed to communicate Remedy immediately, without relying on the clichés that often surround rock and metal.
Core brand narrative
Artist biography
EPK content and pitch architecture
Press and recognition presentation
Industry outreach
Website narrative and content
Tour and ticket communication
Forthcoming album teaser
Result: A concise, cinematic voice capable of speaking to industry professionals, existing fans and new listeners without changing who Remedy are.
The Outcome
What began as a strategic clarity project became something much larger.
A brand identity became an immersive EPK.
The EPK moved beyond the screen through physical calling cards and wax-sealed outreach.
And that world ultimately expanded into a complete public platform built around the music, the European tour and what comes next.
Today, Remedy has:
Clear strategic positioning
A unified creative identity
A distinctive visual and narrative language
An industry-ready presentation
A fan-facing digital platform
A creative system designed to keep evolving
Each phase has built upon the last.
Nothing has been discarded.
Everything has moved forward.
Some collaborations remain transactional. Others develop into something deeper.
Our relationship with Remedy has grown through trust, shared ambition and a genuine belief in what the band is building. We understand the world, the direction, and the people behind it, and that allows us to keep developing the project rather than continually starting again.
Three phases completed.
The collaboration continues.
And the next move has already begun.
